There is an artist in our midst – Bethany is a musician, actor, TV show developer, yoga certified-bound instructor, sweet treats baker and pop culture aficionado. She applies her creative nature to making the most out of our marketing tools and business strategy. She helps agents increase their success by identifying and meeting their marketing needs while also recruiting and retaining team members. Witty, loyal to the core, a lifetime member of the Girl Scouts (earning the organization’s highest honor) and a canine rescue mom – we clearly see how her zest for life contributes to the success of so many.
With a long-time background in real estate and an extensive knowledge of the Coldwell Banker® marketing tools, Shira is the point person in the Wayzata office. She’s also an indispensable resource for information on global luxury and distinctive homes. Eager to help agents with any of their needs, she works diligently to assist clients and help improve their marketing strategies. Creative, imaginative, kind and generous, Shira is a natural fit for the position of field marketing specialist. Outside the office, she enjoys painting, dining with friends and listening to Joni Mitchell.
Jayne is a driving force responsible for supporting lead generation and brand exposure across 29 U.S. metropolitan markets, with an emphasis on single-family rental investors. Her objective, to increase sales and revenue, involves extensive research, analysis and pre-planning of marketing projects from execution to project launch. Jayne’s expertise as national marketing manager and her well-honed background includes extensive experience in these past roles as well: product marketing manager, accountant and telecommunications professional. A Mortar Board scholar from the University of Tulsa, this busy marketing manager still finds time for rest and relaxation, enjoying travel abroad and experiencing new cultures.
Listen, learn, share and strategize! It’s a clear-cut process according to Kia, who applies these simple actions along with her energetic personality and determination to help agents with all their marketing needs. A creative soul at heart, she comes with a background in interior design and staging. And she tosses in ceramic pottery throwing and watercolor painting for even more artistic measure. Kia has a penchant for pasta. She’ll cook up a delicious noodle dish on her much-cherished kitchen appliances and serve it up with a resounding “Buon appetito!”
Kim is all about relationship building. For 18 years, she’s forged deep connections with not only the company but team members and clients to ensure positive outcomes. She enjoys working closely with agents on their personal marketing strategies. Kim is a team player with enough team spirit for all! Kind, patient, understanding and ready to laugh, she brings a positive vibe to the office and finds more joy waiting for her at home with her three cherished children and cockapoo! Happy dances all around!
There’s no grass growing under Christina’s feet. An accomplished marketer, licensed real estate broker and of course, a dedicated field marketing manager, she’s making her mark as a well-rounded go-getter. Involved in community leadership endeavors such as local real estate associations and nonprofit reach-out programs, she takes every opportunity to make a difference. Having firsthand knowledge of the real estate industry, she is keenly aware of agents’ needs and assists them using all the company’s powerful tools. Married to one of our country’s brave combat veterans, Christina has been able to travel the world, fulfilling her childhood dream of visiting many unique and beautiful places.
Not many people can proudly claim that they’ve celebrated a silver anniversary with the company they work for, but Dana certainly can! She has held numerous key roles over the last 27 years and even holds her real estate license. Now, Dana brings her expertise to the table as the operations specialist and executive assistant in Madison, NJ. In this role, she works with the senior leadership team and the national events team to make sure that all the marketing for Coldwell Banker NRT affiliated agents as well as company initiatives run smoothly. Outside of work, Dana loves spending time with her family and thoroughly enjoys crocheting.
Lindsey loves an “Aha!” moment. She gets great satisfaction as a marketing coordinator from seeing her clients’ eyes light up when all the pieces of their marketing strategy puzzle come together. Once agents learn how to use the Coldwell Banker® tools to the fullest, you’ll see Lindsey doing the happy dance. Lindsey has a tongue-in-cheek sense of humor, or as she likes to say she’s not superstitious, just a little-stitious. She also claims to only need mac and cheese for sustenance. We love the light-heartedness!
Energetic, outgoing, efficient and effervescent, Alexis has all the makings of a well-rounded marketing specialist. Knowledgeable about the company’s technology tools, she shares her expertise by training agents so they can make the most of these all-important resources. Alexis has the necessary skill sets to help agents build their business. Dependable, friendly and always inspiring smiles at work, she turns a few heads after hours as a Hula-Hoop dancer – we’re intrigued! Circle back and keep us in the loop on plans for your next performance.
Have you ever wondered who’s the creative genius behind a magical gala event or a meticulously coordinated mega education expo? Meet Morgan, events specialist extraordinaire. She’s one of our masterful event planners putting her creative juices to work from theme to final seating assignments. Personable, adaptable and eager to deliver memorable moments, her planning skills follow suit even after work hours. She loves to gather with friends and discover new restaurant cuisines to satisfy her foodie obsessions. Let’s make the next toast to Morgan!
Whether working with agents one-on-one or in a group, Joie relies on her patience and communication skills to help agents master the Coldwell Banker tools to the fullest. Giving them the information and confidence to implement their social media and marketing strategies is her end goal. Outgoing, empathetic, energetic and caring, Joie loves to laugh and explore other people and places through travel. We’re grateful she’s part of the team and look forward to seeing what’s next from this dynamic marketing coordinator.
Behind every agent’s success there must be an eMarketing plan in place, and Nicole is there to assist with this most necessary aspect of today’s business. She trains sales associates on marketing techniques, company tools and social media platforms. Positive, organized and outgoing, Nicole also loves to sing and has been a part of several bands. A constant traveler, her bucket list includes visiting every U.S. state – she’s been to 34 so far and there’s no end in sight. Happy trails, Nicole!
Kristen is a truly remarkable senior digital specialist (we’re not exaggerating, she won the 2016 Coldwell Banker King Thompson Truly Remarkable Employee Award!) She specializes in all the Desk tools available to agents and troubleshoots any issues. Kristen is a whiz when it comes to web presence for agents. She successfully assists them by getting to know each agent’s individual business needs. Thoughtful and dependable, each January she gathers with friends and family for a huge feast dubbed a “Thank-Mas-Year.” She plays the hand bells in her church choir, too – her skills ring true wherever she goes.
If there was such a thing as a human Swiss army knife, that would be Matt. A self-described jack-of-all-trades, he masterfully tackles many jobs for agents as a marketing specialist. He believes being flexible and able to jump in at any given moment is the key to his success. He is an agent’s most agile ally and assists with marketing, training and everything in between. Matt is a champion for the company’s charitable foundation and is the liaison for the Coldwell Banker diversity program in Atlanta. Originally from England, Matt now resides in Atlanta with his wife and daughter. We’re so glad to have him on this side of the pond!
Having owned a business in the past, Carol understands the unique needs and concerns of agents and she has the working experience to offer them advice and consultation. From marketing strategies to teaching about new tools to the occasional IT intervention, Carol jumps in and helps whenever she can. Excited to learn new things, she’d rather be a participant than an observer. Loyal and light-hearted, Carol has a passion for cooking, too. She prepares meals like an artist puts paint to canvas – never measuring and merely following her instincts to come up with masterful culinary creations!
Anne likes to mix it up every day and that’s just what her field marketing specialist job affords her. She loves brainstorming with agents on Monday, teaching marketing tools on Tuesday, and going over all the Coldwell Banker® programs with new agents just coming aboard every other day of the week. She attributes her success to patience and enthusiasm making sure she meets all agents’ marketing goals. Fun, easygoing and independent, Anne is devoted to her loyal yellow Labrador Retriever, Pumpkin, who is also delightful – we suspect Pumpkin picked up his good nature from Anne along the way.
Pamela’s world travels included living in five different countries, which exposed her to many cultures, places and people, helping her hone communication skills and create strong business relationships. She prides herself on excellent customer service and discovering common interests with agents. Curious by nature, this outgoing adventurer is also into building a stronger body by lifting weights. You could say Pamela successfully raises the bar in more ways than one.
A focused field marketing specialist, Jaimie takes her job very seriously down to the last detail: developing marketing strategies for agents, helping them effectively follow through with their plans, and supporting agents with training and information on new tools. Jaimie believes building trust is the cornerstone of her success. Patient, enthusiastic and a great listener, she’s loves country music and line dancing. A wildly devoted San Francisco Giants fan, Jaimie has shaken the hands of most of the team’s players and she’s not stopping until she’s met them all!
Laura travelled to nearly every continent, lived in Saudi Arabia, was charged by an elephant and tells a tale like no other! Marketing specialist or a relative of Indiana Jones? We’re not sure, but we know it’s how this marketing specialist rolls. She gets straight to the point and digs in, helping agents successfully build their business. Outgoing, fun-loving and challenge-seeking, this fearless friend and mother with a heart of gold has a self-described obsession with cheese. Soft cheese, hard cheese, if it has cheese in the name, she’s eating it. She has her whole family saying, “cheese, please.” And that’s just a mere slice of Laura’s life – we can’t wait to hear the rest.
A professional through and through, Kenneth maintains an excellent reputation with his clients as the go-to field marketing specialist for consultation, curation and development of marketing. A champion of the brand and supportive of agents, his attention to detail and patience in his role as specialist is apparent. Kenneth applies the same high standards to his musical interests outside the office. He is the lead vocalist of a band, plays piano, French horn and percussion. He also enjoys pro sports, running and skiing. Clearly, there’s no stopping Kenneth!
Amanda is a self-described “people person” – she loves teaching, coaching, helping and being with people from agents to coworkers, this is no solitary marketing specialist! But she’s also a techy, she knows her way around a computer and uses her skills to help agents execute their marketing plans to perfection. She assists them by introducing new tools and guides them through the ins and outs of using social media for business. A cook, traveler and glass-half-full gal, Amanda embraces life and shares her good vibes with all.
Andrew is passionate about the entire marketing process: developing, implementing, creating and everything in between. He dives into the creative process from conception to completion. Outgoing, spontaneous and fluent in both English and Spanish, Andrew loves sports, too. Soccer, football and basketball play a big part in his life. He’s a huge fan of the TV show The Office – luckily, he aspires to be more like the Jim Halpert character than Michael Scott, and for that we’re grateful!
Creative, collaborative and colorful, Lauren’s not just painting by numbers. She ventures outside the lines and explores new ideas for agent engagement in the marketplace. An accomplished, competition-winning essayist, host of a literary salon, a certified HubSpot social media guru and content marketer, a high-velocity spin instructor and a trapeze artist, Lauren is officially a really cool field marketing specialist that agents are lucky to have by their side.
One of the ways Leah excels at helping agents live exceptional lives is making their digital platforms look exceptionally wonderful! She has an awesome Facebook business page – Real Estate Marketing with Leah – that speaks for itself. Leah also has ties to Hollywood: she wrote, produced and funded a short film that debuted at the Gene Siskel Film Center in Chicago in 2009 and at a film festival in Los Angeles, moreover she’s related to a famous actress. However, Leah’s not revealing who that person is – c’mon, don’t leave us hanging – inquiring minds want to know!
We’re currently in the process of designing a cape with the letters L.K. emblazoned on it for Lauren, because we agree with her – she’s here to save the day! Lauren swoops in wherever needed to help at a moment’s notice. Her delightful demeanor and positive attitude make her a super friendly face at the office and a joy to work with. A soccer devotee and wannabe beach bum, she’s not quite ready to stop working her hardest for the field marketing team in Deerfield. We appreciate all that you do, Lauren – you’re definitely a super hero in our book!
The queen of theme, the architect of events, the buzz-generating genius of Coldwell Banker – Denise happily embraces these unofficial titles, but the one she’s most proud of is her title of marketing specialist. All her designations contribute to her success as an exceptional strategist. Denise is so resourceful, she was once referred to as “the Martha Stewart of Gen X.” Her boundless creative ideas to raise awareness for agents range from legendary parties to memorable pop-by gifts – and her energy doesn’t end at the office. Denise decorates for every holiday, keeps up on pop culture and loves to drive the open roads until the gas gauge hits “E”. Where you lead, we will follow!
Nadiyah is a high-tech, low-stress, full-service wunder coordinator. A Coldwell Banker® product expert, she knows her way around the company tools like the back of her hand. She takes complete advantage of all that Desk has to offer and passes the valuable information on to agents. A social media guru, she loves to strategize and implement the far-reaching benefits of internet marketing. Generous and big-hearted, this fun and bubbly personality loves checking out new restaurants and traveling with her family. A history buff, Nadiyah earned a journalism degree and graduated summa cum laude from Clark Atlanta University. Needless to say, we’re proud to have her on the team!
According to those that know Jeffrey well, he’s your go-to guy should there be a zombie apocalypse – good to know! He’s super reliable, supportive and a strong problem solver, all necessary traits while fending off zombies and assisting agents with strategies and solutions. Always available to patiently listen to concerns and help create solutions, Jeffrey is a creative thinker dedicated to helping agents. He enjoys a good challenge that rewards skill, knowledge and being quick on your feet. He’s also a curiosity seeker voraciously absorbing information from YouTube and Wikipedia. Perhaps his research will lead him to write the ultimate Zombie Survival Guide one day, it’s sure to be a bestseller!
When Christen is not busy cheering for the Bay area home teams (she’s a Giants, Warriors, Niners and Sharks fan), agents and branch managers get her full support in marketing strategy. Building their businesses by helping to develop and execute marketing plans is her winning talent. She also lends her experience and provides training of the exceptional Coldwell Banker® tools. A creative problem-solver who is passionate about her work and adventurous on her off hours, Christen applies her all-in attitude to the thrill of downhill skiing and snowboarding in winter and riding the water’s edge on her wakeboard in summer. Catch her if you can!
Olivia is instrumental in facilitating a smooth introduction to agents of our Clients For Life program. From preparation to production, she helps with strategic implementation of this powerful application that assists agents in building their business. Hardworking, creative and extremely organized, Olivia puts her skills to good use as well as her knowledge of entrepreneurship, ethics and leadership which she acquired through the University of Florida’s Innovation Academy program. When not at work, you may find Olivia on the slopes skiing or on the water paddle boarding. Wherever we may find Olivia, we’re sure she’s headed straight for success.
Patience is one of Janice’s virtues, and it doesn’t go unnoticed by agents who recognize this quality in her. Whether she is teaching agents how to use the company’s new tools or informing them on marketing strategies to build their business, Janice makes agents feel comfortable no matter the topic. A cat lover with a soft spot for all living things, Janice volunteers at a local animal shelter and drives all the way from Illinois to a rural Utah animal sanctuary to lend a helping hand – amazing! Educated with a bachelor’s and master’s degree, the school of rock and roll is not lost on her either, as she has seen Bruce Springsteen in concert more than 50 times. Clearly, devotion is also on the list of Janice’s fine qualities.
We’re counting the successes of this highly skilled field marketing specialist, who helps agents cultivate their marketing “voice” through print, social media and digital outlets. Irma offers valuable information to agents on how to grow their business by educating them on the power of the company’s exceptional tools. Her strong skills include the ability to adapt and be agile on the job, plus she’s trilingual, speaking English, Russian and Ukrainian. All this also translates into a winning approach outside the office. She enjoys camping, hiking, skiing and beach activities. There’s no slowing Irma down – she has conducted over 2,000 one-on-one appointments with agents and taught over 200 classes on marketing at branch offices. With these impressive stats, it’s no surprise this go-getter has come this far!
Brittany likes to mix in a little fun with her business acumen. She provides agents with a supportive, collaborative environment and believes work can and should be an enjoyable part of everyone’s day. She loves brainstorming with agents and infuses her kind, smart and fun-loving personality into her daily activities. Brittany may be a self-described klutz, but it’s smooth sailing when she hits the water. An accomplished swimmer, she coached and taught the sport for nearly a decade. She loves to cook, entertain and digs gardening. Plus, she’s a Scrabble champ – how many of those do you know? We give you double points, Brittany, for spelling out S-U-C-C-E-S-S in every way possible – across, down and diagonally! Keep up the good work.
It must be “tough” working in the 90210 zip code and hobnobbing with the locals, but someone’s got to do it. That someone is Sean Palmieri. He works diligently to develop, foster and strengthen relationships with select top-producing luxury agents and their teams by supporting all key marketing objectives and goals to ensure that the company and agent’s brand image is well represented within the framework of the brand, brokerage, Coldwell Banker Global Luxury®, and Core 4. Prior to joining Coldwell Banker®, Sean earned his clout as the Marketing & Operations Coordinator for ONE Sotheby’s International Realty’s Development Division in Miami before moving to San Diego, CA to become the Marketing Director for Pacific Sotheby’s #1 REALTOR®
A licensed real estate aficionado herself, Melissa helps agents grow their business by “introducing” them to all the tools and computer programs that Coldwell Banker® has to offer. She loves playing matchmaker with her girlfriends, too, and has helped two of them find their husbands! But let’s get back to business, shall we? Melissa travels from office to office in the North Shore region of Massachusetts. She’s never met a stranger, except for the time she backpacked through Europe and slept on strangers’ couches! Melissa is funny, creative and friendly, but you probably figured that out by now.
What does energetic, enthusiastic and raring to go look like? Jaime Hansen! She’s excited to get up each day and help agents live exceptional lives by assisting them with all the marketing tools they’ll need to succeed. Jaime loves the fact that her job presents new challenges each day and is never the same. She approaches life with a sense of humor and caring that doesn’t go unnoticed by her coworkers. A self-professed cheeseburger fiend, if it was up to her, it would be the only item on the menu – you can’t get more committed than that!
Molly puts her field marketing skills to work every day by assisting agents in achieving their goals and helping them make the most of the Coldwell Banker® tools. Sincere, helpful and a great team player, Molly received the 2018 Annual Best Staff Award for her location’s office. She’s playful, ready to learn new things and driven. Speaking of driven, she loves to go on random drives around beautiful Utah and will drive out of her way to find the perfect loaf of rye or sour dough bread – that’s what we call going the extra mile for a better slice of life!
Caitlin has what it takes to provide excellent agent marketing support: a self-defined “people person,” perky and patient, with a B.A. in public relations and an M.A. in mass communication from Texas Tech University. Her business acumen aside, she has a couple of unusual interests outside of work including her three pet ferrets Pretzel, Cheddar and Fry (it sounds like Caitlin finds them deliciously irresistible) and her obsession with all things Harry Potter. More than qualified for the job and just a little quirky, Caitlin has us utterly bewitched!
Kathleen contributes to the all-important marketing support system for the field marketing director and managers. Passionate about her job, outgoing and ready to infuse a little humor when needed, Kathleen is proud of being a first-generation college graduate. A self-obsessed lover of pho (a Vietnamese noodle soup) and crazy about her playful puppies, it’s clear to see she enjoys all facets of her life to the fullest.
Denise shares a passion for marketing and a wealth of business knowledge with Coldwell Banker®-affiliated agents. She owned her own marketing consulting business in the past and has been a licensed real estate broker since 2011. Armed with this experience, Denise brings a unique perspective that empowers agents to maximize their productivity. Continuing to evolve her expertise, she obtained certification from Northwestern University in Social Media Marketing in 2016. Obviously, Denise loves to work hard, though she still finds time to root for the Chicago Cubbies home team. An enthusiastic fan in the stands and a dedicated problem solver at work, we believe Denise has all her bases covered.
Let’s get this party started! Meet Samantha Saucedo, Event Specialist supreme from Edina, MN, she brings a passion to special events planning from creative concept right down to the last perfect detail. Samantha loves seeing her vision for gathering people together come to life and the magical moments her thoughtfully planned events bring to the table. Whether Samantha is planning work events, at a live concert in town or engrossed in a conspiracy theory documentary (her fav) at home, she brings a creative energy and a positive attitude to everything she does – we’ll all RSVP “Yes” to that!
Taylor’s taking the bull by the horns in her new role as Field Marketing Manager in Houston. Her Texas roots play a big part in her wide-reaching enthusiasm for all things exciting, from Houston real estate to college football, DIY projects to her toddler on the move! Taylor loves indulgent confections and balances her sweet tooth with working out (solid plan). What’s next from this mentor, mom, crafter and supportive FMM? Stay tuned, we’re sure Taylor will be leaving her mark in a big way – Texas style!
Driven by seeing the enjoyment of attendees at events she’s planned is motivation enough for Christina. As an event specialist responsible for planning various events in Florida, she credits her attention to detail and love of what she does for making events simply “fabulous.” When she’s not planning, she’s serving… on the tennis court. Her other passion.
The Field Marketing Manager is many things rolled into one – marketing expert, communications master, analytical thinker, brand ambassador, tools tour guide, and most importantly, someone who treats each affiliate like our client. Sounds like the perfect job for Jennifer. Jennifer credits her drive, confidence, creativeness sprinkled with a high emotional quotient, and good sense of humor as key to tackling any challenges that come her way as FMM. To Jennifer, art is everything. This art history major still finds ways to weave it into her life every day. Way cool fact: President Obama and wife Michelle crashed her birthday dinner in DC in 2018, so we know she has presidential approval.
Diana knows several web languages — HTML, CSS, PHP, Elvish, Dothraki. Ok, maybe not the last two. But this social media guru is a valuable asset for Coldwell Banker’s Pittsburgh regional offices, assisting them with their social efforts along with company-wide communication projects and events. Diana and her husband boast a collection of more than 200 board games! They must have one big game closet.
Coldwell Banker NRT agents have plenty of wonderful tools at their disposal. Specialists like Todd are here to make sure they take full advantage of them. Or as Todd would say, he’s here to help them sell more homes, make more money and live an exceptional life. Todd holds a degree in graphic design and an MFA in arts administration. Even more impressive than that, he’s a certified Kansas City BBQ Society and World Food Championship judge. Sign us up!
Liz understands perfectly well that real estate is a seven-day a week job, which is why she makes herself available to agents, well, seven days a week. Starting off in real estate in her early 20s by assisting her mother, who was a top producing agent, Liz works with the executive leadership team on regional projects and strategic marketing plans for agents across the Mid-Atlantic region. Her tireless work ethic has led to ways to improve agent recruitment and retention by producing a video testimonial campaign, updating the company’s presence at trade shows, and creating awareness of company tools through events like NRT Referral Rewards. Liz also serves as the local liaison for the Global Luxury program, producing Elite Sales events, and overseeing print advertising. In her spare time — wait, there is no spare time.
Joanne likes to pay it forward. She often starts the random acts of caffeinated kindness in a Starbucks drive-thru on her way to the office. This marketing enthusiast brings that ‘doing for others’ spirit with a sense of humor and fun in her work onboarding and handling marketing conversions for experienced agents and teams affiliating with the company. Joanne has a passion for providing stellar customer service and support to the branch field offices, as well. Her list of accomplishments also includes receiving the Distinguished Service Award from our senior leadership in 2018 and completing a Marketing Certificate Program, finishing with a 3.98 GPA – to which we add “wow!”
While helping agents learn how to use and implement company tools along with building their social media and website presence, Jaclyn notes she often has to think quickly on her feet. That makes total sense. As a collegiate and continuing league volleyball player, she’s had to think quickly on her feet for years — imagine a spiked volleyball coming directly at you! In her spare time, she recharges by traveling and hiking, at a somewhat slower pace.
Elizabeth loves to help other people. And agents in Cincinnati and Columbus are thrilled that she does. Among the responsibilities for this University of Kentucky grad is helping them by completing their property marketing requests and, more recently, coordinating and managing all events for Cincinnati agents. Focused on self-improvement, Elizabeth is working toward her MBA and loves hot yoga. When she’s not focused on self-improvement, it will most likely involve Mexican food.
Nick describes himself as adventurous. Traveling far and wide to capture photos that would one day appear in local exhibitions and teaching computer and office skills to residents of a small community in Tanzania, attests to that. What’s his latest adventure? Working with The Strategy Studio and Coldwell Banker Global Luxury® teams to bring a superior experience to agents to help them achieve their goals. Applying his worldly knowledge to this — piece of cake.
Shaan does it all. Maybe that’s why he’s self-described as the “Mutt of Marketing.” He coordinates all the PR/media for SoCal and Arizona, coordinates all the View Magazine covers and editorials for the market, even does some social media — the list goes on. And he’s just as active in his personal life as a kickboxer, roller skater, beach football player — 2 championships and 2 sportsmanship awards to date — add to that a Masters degree. To the Mutt of Marketing, all we can say is “Woof, Woof.”
Agents love leads. So naturally, agents love Stephen. In his role, Stephen provides dedicated marketing support for Coldwell Banker NRT Referral Services, which drives leads and referrals to agents — obviously instrumental in helping them maintain and grow their business. Speaking of instrumental, Stephen plays the drums. Speaking of love, that would come from his pet tortoise named Koopa.
Cats and Pats. Two of Terri’s passions. As a volunteer at Feline Friends of SW Florida, she loves “all things feline.” And she’s been a devoted fan of the New England Patriots even before they were good – we’re not sure when that actually was. Terri professes an equal love of Excel, which is a perfect passion to have in her role supporting the Florida Marketing Director, the Florida Field Marketing Managers and offices around the state.
There’s a song written a few years ago called “Sarah Smile.” With her off-the-charts optimism, it was probably meant for our Sarah. A committed problem solver, she works with the field marketing team to ensure that are geared for success and have the tools they need to support agents, helping them in their pursuit of living an exceptional life. And with her sense of dedication, we just know it’s done with a big smile. How’s this for an interesting fact about her? She knows every word to Hamilton.
In 2016 Tracie won the Marketing Director of the Year award from the Building Industry Association of Central Ohio. Needless to say, agents in central Ohio and Greater Cincinnati are fully confident that their marketing materials will be professional, strategic, authentic and compliant. Tracie is determined to support the “Culture of Awesomeness” and follows through by planning and executing social media-worthy events along with maintaining the communications calendar to keep all abreast of national initiatives, local news and events. Sounds like a lot of Awesomeness to us.
Danielle describes herself as unflappable and fervent. Sounds like she has a future as a writer. But right now, she’s applying these and other adjectives like passionate, versatile and outgoing to providing agents and branch managers in the field with expert marketing guidance, helping them execute their marketing strategies and build their businesses. In her spare time, she’s a goofy-footing snow boarder — another adjective we had to look up.
Lauren never, ever, EVER lets her kids win at sports. And she uses that same energy, drive and focus – along with a healthy dose of fun and compassion – to help real estate agents and staff learn about cutting-edge tools they can use to build success. Lauren’s wide-ranging business and marketing expertise is no accident: she owned her own marketing agency for over a decade. When she’s not helping The Studio or beating her kids at sports, you can probably find Lauren with a paintbrush in her hand. She loves to draw and is currently working on a children’s book.
Even though he’s an accomplished multitasker capable of working across six states at once, Todd is surprisingly laid-back. And that’s a great trait to have when your job is guiding the marketing direction of Coldwell Banker NRT’s entire Northeast region. After more than 20 years in the real estate industry, Todd knows what it takes to effectively promote properties, recognize agents and position the company as a market leader. His ability to run rings around the competition isn’t limited to the workplace, though. He’ll zoom right past you on the weekends, too, as he’s also an avid runner and skier.
Camy wears many hats in her role as field marketing director for Northern California, Hawaii and Utah: people manager, business consultant, problem solver, marketing strategist, fun committee board member, success coach, budget keeper, Global Luxury guru, confidante, therapist and more. It keeps her on her toes, but her 15 years of classical dance training (along with her MA, MS and MBA degrees) have more than prepared her for the challenge. This musical theater actor/singer and former beauty pageant winner also has a winning personality – she’s enthusiastic, compassionate and fun.
A photojournalism student in college who has been published in multiple local and international news outlets, Ashley now concentrates on delivering picture-perfect marketing solutions to the agents and offices of Coldwell Banker NRT’s Ohio company. She calls herself “goofy,” but there’s nothing silly about the way she does her job. Whether it’s helping agents understand our company tools or helping staff navigate a sticky situation, Ashley is passionate about building relationships and helping others. She’s also passionate about some pasta cooked in a wheel of cheese she had in Aruba once, and is on a mission to recreate it. We’ll gladly help her eat it when she does!
Like a certain battery-powered bunny, Genifer just keeps going and going and going. Which is great for the Coldwell Banker NRT agents she supports, as her boundless energy and passion for her job keep her tirelessly focused on helping agents be more productive and efficient. When she’s not in the office, she puts her go-getter attitude to work on the ice, playing hockey and coaching her son’s team. Her dream is to travel the world, and we bet she’ll achieve it – Genifer lives by Wayne Gretsky’s famous words “You miss 100% of the shots you don’t take.”
What does it take to lead the nation’s largest real estate marketing agency? A wealth of industry experience, a creative mind, the ability to nimbly pivot with change and an inspiring spirit. Mike checks all those boxes, then adds more: A sense of humor, the most talented team in the industry and an intense desire to listen to the client. Mike has been a long admirer and promoter of good brands. After 20 years in the car industry, working for Nissan North America, he joined Coldwell Banker Real Estate LLC in 2008 where he guided a string of innovations as the CMO before he was promoted to COO. Jersey raised, NYC, LA and Nashville cultured, Mike is also a father of three daughters and husband to a saint.
Real estate has always been part of Chris’s life: his mom was a broker, and Chris grew up watching her place “Sold” riders on yard signs throughout Texas. It’s no surprise, then, that Chris is part of the marketing team promoting the very industry he grew up admiring. As national vice president of field marketing strategies, Chris leads a team that supports 45,000 independent agents – so they, too, can put “Sold” riders on yard signs throughout their regions. Like the Dodge Charger he enjoys racing on weekends, Chris is a powerful presence, but smoothly navigates through obstacles and challenges with more than 20 years of knowledge and experience. Chris lives in Long Valley, NJ with his four-legged companion, Beacon.
Beware! If you have a cute dog, chances are that Terrisa will stop you and ask to pet it. As a project manager for The Strategy Studio, Terrisa manages a team dedicated to launching new programs nationwide that help affiliated sales associates live exceptional lives, and help brokerages recruit more exceptional agents. Terrisa (or Triscuit, as she’s known around the Sarasota, FL office) has lived in five states and earned her bachelor’s degree while working full-time. Next up for this goal-oriented go-getter? Her MBA.
Help agents live exceptional lives! To Gina, the most important part of the business is supporting the agents by offering comprehensive marketing programs and tools, through publicity and advertising, as well as networking events designed to attract new clients, maintain customer relationships and sell more homes. As busy as she is at work, Gina makes the time to go to country music festivals, dance (especially line dance), play tennis, ski and travel.
Entrepreneurial Randy started his own real estate marketing company when he was only 19 and successfully ran it for 17 years. It’s this vast experience that comes in handy as he describes his job as a smörgåsbord of things; strategic marketing, creative, trainer, finance, leader, expert Waze user for all the time he spends on the freeway. His ability to use the left and right side of his brain, as well as his keen sense of humor keeps agents and the people on the team working smoothly. Randy also co-produced nine dance songs, that are remixes of horror/thriller movies. Listen to them on “DiscoPhantom” available on iTunes!
A passion for serving our agents and her team is what drives Wendie. “If agents are successful, then I’m successful!” It’s a good thing she likes having a lot of different things to work on since there’s no such thing as a typical day when you’re a field marketing manager. She provides agent marketing support which includes everything from direct agent marketing planning to helping train agents on company tools. She manages a marketing team that assists agents with personal branding, listing marketing support, office support, onboarding — and more. Additionally, she leads regional brand marketing activities. Fun fact about Wendie: she worked for a carnival in high school.
As the field marketing director for Coldwell Banker NRT in Chicago and the mother of triplets – yes, TRIPLETS – Aimee has her hands full in every possible way. She manages the region’s marketing portfolios and works with an awesome team of field specialists who continually strive to satisfy the marketing needs of affiliated agents. Patient, strong-willed and fair, Aimee wears her heart on her sleeve and is the type of person who thinks about what she wants for dinner before getting out of bed in the morning – probably because it’s the only chance she has the time.
Deb sits at the helm of the mighty marketing team for Coldwell Banker NRT in Florida. With more than 30 years of real estate experience, she has done it all, including selling a home to singer/songwriter Jose Feliciano. (For those of you who don’t know the name, he’s the “Feliz Navidad” guy.) Deb manages a crackerjack team of six and truly cares about outcomes, always trying to find solutions for every challenge. Though a “northern” gal at heart, Deb is obsessed with all things country – the music, the dancing, the cowboy boots and, of course, the cowboys! She also has a passion for interior decorating and home design.
As someone who is proficient in marketing strategy, Joyce loves helping others find their brand direction and voice, which is the perfect fit for her job – much like solving a 1000-piece puzzle. When she’s out in the field meeting with new and experienced agents, she takes the time to process their input and provide direction for the next steps they can take to marketing success. She’s a self-declared “left-brain/right-brain marketer” who is equally comfortable navigating an Excel spreadsheet as she is overseeing the creative process to help agents build their book of business. In her spare time, she loves to try new recipes from one of her many cookbooks or volunteering as a career coach (we told you she loves to help others).
Kim is so excited about real estate and the world of marketing that she’s literally jumping out of planes. Ok, those two are probably unrelated, but she does love to skydive. When she’s not thrill-seeking or cheering on the Terrapins, she’s busy mixing design, technology and a bit of finance to guide the agents in their quest for expert marketing strategies. This loud and proud Brooklyn native always has trendy tunes filling her office. She’s a published artist, former marketing startup owner, a skilled photographer and is one of the few people smart enough to not only figure out what Crypto is, but actually invest in it.
With strong marketing skills and extensive real estate knowledge, Jackie is a natural in her position as field marketing manager for Coldwell Banker in Danbury, Connecticut. Now, she would tell you that her role in helping agents and managers communicate the value of Coldwell Banker is easy because of the company’s greatness. We think her outgoing and loving personality may also have something to do with her ability to provide the highest level of marketing support to agents and senior staff.
Apart from being the proud personal butler, chauffeur and executive assistant to her two children, Marley is the go-to gal for all things Coldwell Banker in Austin, Texas. She works closely with affiliated agents and leadership to implement marketing strategies, educate the field on company tools and resources and execute promotional events. And who better to understand and serve the needs of agents than Marley, who has nearly 12 years of real estate sales experience and was a Platinum Top 50 Agent in Austin? Not one to mess with, she’s a Third-Degree Black Belt in American Karate; luckily, she never sees a problem, only a solution to be found!
Before he was successfully supporting the local Coldwell Banker NRT president and branch office managers in recruiting and retaining the best agents and helping those agents grow their business, John was living it up and loving the perks of being a sportswriter in Pittsburgh. John continues to enjoy life’s simple perks, whether it’s a relaxing walk with his dog or jamming out to his 1,000-vinyl record collection on his turntable. Other than music and hockey there’s only one thing John loves more – his family, which he thanks first and foremost for all his success.
Mo is proud of work with The Studio and really cares about her colleagues, clients and the work she does. She understands all things advertising, whether print or online, and coordinates with offices and publications to get the awesome agents and their fabulous listings out there for all to see. This sometime-artist prefers to showcase original art on her walls, whether it’s her own or a piece given to her by friends. While Mo occasionally waits an extra week to water her plants to “toughen them up,” she assures us she has never done that with her nieces, whom she loves immensely.
With a flair for fun and the ability to negotiate compromise, Sarah leads a team of field marketing managers in St. Louis, Minnesota and Ohio, while delivering outstanding marketing education, events and communications to Coldwell Banker NRT affiliated sales associates, staff and leadership throughout the Midwest. She prides herself on perfecting the art of spinning plates, something that comes in handy both in her professional life and at home. A former runner and sometimes baker, Sarah spends much of her free time getting her steps in chasing around her daughter, Emma.
John is passionate about everything he does – including the unwavering decision to eat chips and salsa for breakfast, lunch and dinner. And you’ll be delighted to hear that John’s passion transcends his meal choices. As a field marketing manager in Utah, John is wholeheartedly committed to helping local agents live exceptional lives through unparalleled marketing support. John’s expertise and big ideas have also contributed to Coldwell Banker NRT’s national Core 4 Values initiative. Accomplishments aside, John is a people person who possesses the “super human” ability to mesh with all personality types.
When she’s not practicing her backswing or resting her vocal cords for a night of karaoke, this field marketing director is all about implementing marketing strategies for Coldwell Banker NRT’s affiliated agents, senior leadership and field marketing managers. Based out of Atlanta, Leslie oversees the Carolinas, Mid-Atlantic, Philly and central PA. This always-on-the-go gal finds Zen in playing the piano and enjoys volunteering on mission trips.
Not all superheroes wear capes. For many years, Andre had to adhere to a “a double life” of working as a real estate broker by day, and a record-toting DJ by night – saving people from the threat of bad music. Now, this field marketing manager in the east central region of Florida gets to concentrate on working with Coldwell Banker NRT branch managers and affiliated agents to further their engagement with the company’s Core 4 Values and agent value proposition. He also gets to work on local and national marketing plans that are hugely beneficial to an agent’s business. Cool, calm and collected, Andre finds peace in giving back and is an executive board member for a well-respected local philanthropic organization.
Dustin is as passionate about helping agents reach their full potential as he is about cheering on his kids from the sidelines at their baseball games, because Dustin loves to see others succeed. What else can be said about Dustin? He’s never a quitter! In fact, he’s halfway through his goal of visiting all 30 MLB baseball stadiums. These qualities make Dustin a spectacular field marketing manager. Always happy to lend a hand, he makes sure that every Coldwell Banker NRT affiliated agent in Sacramento can maximize the resources available to help them succeed. Fun, loyal and charismatic, Dustin is the kind of guy people love to be around, especially when he puts his sublime BBQ skills to practice.
As a field marketing manager in Northern California, John handles a variety of tasks and responsibilities. He does likewise in his personal life, where he enjoys being a musician, a chef and a mountain biker –
he may just be one of the coolest people you could meet. It’s John’s wealth of creativity that drives the passion for his hobbies – and that same creativity spills into his work. In addition to helping interview and train all marketing coordinators in Northern California, John uses Coldwell Banker NRT’s Core 4 Values initiatives to help the company’s affiliated agents reach their full potential in new and exciting ways.
The youngest of six kids, Brandi is used to always being on the move, which serves her well as the field marketing manager for Coldwell Banker NRT in the Carolinas. Her dazzling personality charms everyone she meets, but it’s her determination to fix any problem and help agents that makes her so talented at real estate marketing (a solid 19 years of experience in the field doesn’t hurt). As a licensed real estate agent in North and South Carolina, Brandi knows how to identify the marketing opportunities that help agents in the region successfully promote their achievements and property listings. Brandi is truly one of a kind. I mean, have you ever met anyone else with three functioning, full-sized kidneys? …Exactly.
When you meet Todd, it’s impossible not to feel the energy, enthusiasm and gratitude he has for life and the work that he does as The Studio’s regional marketing manager for Colorado. This early-riser and outdoor enthusiast uses his talent and passion each day as he develops, tests and implements amazing tools, systems and programs designed to support real estate agents and their businesses. Whether Todd is outdoors enjoying the sun, fresh air and blue skies with his wife, Michelle, and two teenage boys or hashing out business ideas with his incredible leadership team, his dedication and passion is contagious
Brenda strives to live an exceptional life and is passionate about helping agents do the same. An energetic fireball, she has been with the company for more than two decades. Brenda hosts educational classes on how to use Coldwell Banker NRT’s powerful tools, organizes events that provide networking opportunities, and meets one-on-one with agents to help them elevate their business to the next level. She is Smart Home Certified and a member of the NRT National Diversity and Inclusion Team. Outside the office, she and her husband designed and are building their own house. Brenda writes poetry and keeps journals for their two girls so they can always treasure those memories of growing up.
Connie is just as clever as she is fun. A cheerleader motivating the agents in Florida’s panhandle, Connie provides support to rising stars by coaching them on how to use Coldwell Banker NRT’s marketing tools to fuel their production and domination of the market. Connie once dreamed of a career scouting locations for film projects, which she’s translated into scouting the best and brightest agents. She might be a well-educated, award-winning marketing pro, but when she is not cheering on the agents, she likes to wind down with a simpler life in the country tending to her goats and braking for squirrels.
As the field marketing manager for our Greater Los Angeles region, Rachael helps Coldwell Banker NRT agents, branch managers and marketing coordinators live exceptional lives through the company’s Core 4 values. From developing local and creative marketing campaigns to offering educational opportunities around Coldwell Banker’s marketing product suite, Rachael is a rock-star brand ambassador for all things Coldwell Banker. Interestingly, she hails from a Midwest family of rock, mineral and lapidary suppliers. We think she’s a gem!
Jeff is learning Russian, publishes novels, rides sport motorcycles and scuba dives. He’s also a huge Taco Bell fan. In his spare time (ha!), Jeff serves as the field marketing manager for Coldwell Banker NRT’s Central Pennsylvania region. Based in Lancaster, he helps Coldwell Banker affiliated agents grow their businesses and guide them through the powerful marketing technology offerings that help market homes and generate leads. His approach to helping agents is to motivate, empathize and suggest solutions to solving business obstacles. Jeff lived in SoCal before moving to Pennsylvania, where he earned a degree in marketing from Penn State and later his MBA while working as a full-time Realtor®.
Our problem-solving, world-travelling, ambitious field marketing manager for Dallas, Clarissa graces the region with her love of all things marketing, data and design. She dives deep into research and analysis to find innovative solutions so that agents can meet their marketing goals. Agents go to Clarissa for marketing help, resource support and advertising insights. Oh, and remember we mentioned she’s a world-traveler? She’s been to 27 countries (and counting)! We’ll place a bet now that this MBA student earns Most Likely to Succeed.
Sunny blonde Amy, our national director of strategic projects, is based out of equally sunny Sarasota, FL, Florida. Leading all strategic projects and Coldwell Banker NRT’s Core 4 Values reinventions across the country, Amy says that multi-tasking and project management skills, coupled with an M.B.A from Temple University, are what make her so great in the role. But if we’re being honest, her gift for strategy probably came earlier. Though she claims to be reformed, Amy was quite the pool shark in her college days and could out-hustle the best of them.
You know that adventure-filled life that every person dreams about? Well Claudia is actually living it. After college, she traveled the world, calling both Paris and Barcelona her home for a number of years. She kicked off her professional career as a teacher – molding young minds – and now supports a talented network of extraordinary agents as a field marketing manager in Northern California. Claudia boasts endless patience, a high sense of empathy and superior training skills thanks to her teaching background. When the real estate marketing veteran isn’t building dynamic campaigns for her local operating company and agent businesses, she’s envisioning her next bucket list item: walking the Camino de Santiago in Northern Spain.
Travis is one of those guys who has everything figured out. He’s smart and strategic, but most importantly, he chose to live in a place that benefits from 300+ days of sunshine a year. As the field marketing manager for Orange, Riverside and San Diego counties, Travis works locally to implement local, regional and national campaigns that have a profound impact on agents and their businesses. Every day is different for Travis, which makes him happy. In fact, he thrives in a fast, ever-changing environment and relishes in the moments where he can stand toe-to-toe with a challenge. If you’re still not impressed, he’s also a two-time member of the Coldwell Banker Gen Blue Social Squad and can seriously throw down on the basketball court.
Coffee, coffee and more coffee keeps this director of marketing on top of his game. Although who can blame him? Between being a father to four kiddos and overseeing a talented team of field marketing managers, it’s surprising he has time for it all! Based out of Flower Mound, TX, Jeremy oversees the delivery and execution of marketing strategies and initiatives that support Coldwell Banker NRT’s agent value proposition. Prior to joining The Studio, Jeremy was in the Air Force, and openly admits that he has a serious addiction to football. Although arguably, coffee still takes the number one spot (French Vanilla, please).
Anyone whose motto is “Life is too short to drink bad wine” is someone we want to hang out with. Andrea is the field marketing manager for the Tampa Bay region, where she works closely with agents to educate them on using company tools to manage and grow their business. She loves what she does because she’s a ‘people-person’ and enjoys relationship building. If it were up to her 10-year-old self though, she’d transform into Olivia Newton John – and really, who wouldn’t for a chance to dance with John Travolta?!
As noted by Zig Ziglar, “there are no traffic jams on the extra mile” and that pretty much sums up Valerie’s attitude. There’s no obstacle she lets get in the way of getting the job done. As the marketing operations manager for the SoCal region, she is responsible for serving as the liaison for awards, working with vendors and serving as the project administrator for the area. But if you’re looking for Valerie outside of the office, look up – she might be flying her small craft to prep for obtaining her pilot’s license. In addition, she is self-declared cinephile, which means she’s obsessed with classic movies from the early 1900s, specifically from 1920-60.
Calm, cool and collected under pressure, Bob is a master multi-tasker who helps agents in Houston lead exceptional lives through marketing, education, public relations and mentoring. He’s a creative guy both at work and at play. He sings with the Houston Symphony Chorus and has been named king of two Mardi Gras krewes over the years. Professionally, Bob has twice earned Real Estate Marketer of the Year in Houston by the American Marketing Association Houston. Way to go, Bob! He’s also very charitable and gives much of his time and dedication to local and national organizations.
Leading the best events team in the real estate industry, Samantha oversees the execution of all client events, whether it’s an intimate affair for 20 people or 600-person gala celebration. Understandably, Samantha has a keen eye for detail, is outgoing and sometimes gives the matriarchal authoritative vibe. We’ll tell you she’s borderline embarrassed about her affinity for reality tv but proud to be sharing a family tradition with her daughter: Summers with her extended family on the Jersey Shore.
Richelle believes in making each day the best day, which can’t be too difficult in beautiful Hawaii. As a Field Marketing Manager extraordinaire, she works tirelessly to assist real estate offices and agents with marketing tools and advertising, and makes sure national communications are received at the local level. This MacGyver-type can problem-solve her way through any roadblock presented and loves to feed her creative side by dabbling in pottery, sewing and screen printing.